HK Shopping Festival returns in Aug on mainland e-commerce platforms
發佈日期: 2025-07-30 23:03
TVB News



The Hong Kong Trade Development Council will launch the second edition of the Hong Kong Shopping Festival on mainland e-commerce platforms in August.
Around 260 Hong Kong brands will offer more than 500 products across seven categories this year, including food, home appliances and fashion.
The event will also feature a series of seminars on themes related to cross-border e-commerce operations.
The HKTDC says their survey report in November showed that more than 60 percent of Hong Kong businesses regarded the Chinese mainland as the best potential e-commerce market in the next one to two years.
Next month, HKTDC will release another report which has surveyed 2,200 mainland consumers about their online shopping behavior to help Hong Kong companies formulate appropriate business strategies.

