Govt unveils tourist hotspots to boost tourism

發佈日期: 2025-05-20 23:55
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The government has unveiled a list of tourist hotspot projects to attract more visitors.

They feature many things unique to Hong Kong, from local industrial brands, to signature neighbourhoods and historical buildings.

The projects are intended to boost the city's appeal and capitalize on the growing trend of in-depth tourism.

The Working Group on Developing Tourist Hotspots represents the combined effort of multiple bureaus and departments.

After six months of preparation, the group has identified nine tourist hotspot projects that showcase the city's characteristics and can be carried out in the short term. 

One project covers at least four industrial brands in the city, including food seasoning company Lee Kam-kee, bakery Kee Wah, vinegar manufacturer Pat Chun and probiotic drink company Yakult.

Travellers will be able to visit their factories by joining tours starting from the third quarter of this year.

Meanwhile, some old communities in Kowloon City and Central will be developed into hotspots for in-depth tourism.

For example, visitors can "revisit" the olden days of Kowloon City, including the Walled City and Kai Tak Airport through augmented reality technology.

In Central, the Mid-Levels Escalator and Walkway System, which connects nearby tourist attractions, will be beautified by the end of this year.

The legendary Yau Ma Tei Police Station will partially open to the public by the fourth quarter of this year.

In the long run, it will be turned into a police museum.

Pink trumpet trees will also be planted near the habourfront of Tamar Park and the Central harbourfront.

Meanwhile, the authorities hope to develop "Four Peak" tourism, covering the Peak, Lantau Peak, Sai Kung Hoi and Tai Mo Shan, where hiking trail facilities will be enhanced, with the installation of more directional signs and hiking information boards.

Cheuk Wing-hing, Deputy Chief Secretary for Administration said, "the new travel patterns and tourists' preferences increasingly emphasis hotspots that showcase Hong Kong's unique characteristics and local flavour. In fact, we boost many hidden-gem attractions. We believe in addition to creating hotspots, exisiting tourism resources should be integrated, connected and further enriched to transform them into highly attractive destinations".

The working group said they do not have a key performance index for the scheme but they will try their best to attract more tourists.

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