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星巴克料轉型計劃令未來幾年銷售額及盈利實現增長
Economics
publish： 2026-01-30 07:46
By： 無綫新聞
咖啡連鎖集團星巴克預計，轉型計劃令未來幾年銷售額及盈利實現增長。
星巴克首席營運官格拉姆斯說︰「這不是徹底翻新，是耗資百萬美元、關門歇業四個月的翻新工程。現在我們轉而進行提升改造，營造出舒適的氛圍。大家記憶中星巴克咖啡店，第一季度我們的顧客大多來光顧，這還不包括手機下單自取的顧客。這指的是那些走進咖啡店，坐下來和朋友相聚、歇歇腳的顧客，我們對此感到非常興奮。」
星巴克首席營運官格拉姆斯說︰「這不是徹底翻新，是耗資百萬美元、關門歇業四個月的翻新工程。現在我們轉而進行提升改造，營造出舒適的氛圍。大家記憶中星巴克咖啡店，第一季度我們的顧客大多來光顧，這還不包括手機下單自取的顧客。這指的是那些走進咖啡店，坐下來和朋友相聚、歇歇腳的顧客，我們對此感到非常興奮。」
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